Storific

Why Storific?

The idea behind Storific stemmed from the general fact that placing orders could be easier for customers. What we noticed is that in 90% of the time, the wait staff never comes to the customer at the right moment.

Two cases are most frequent:

1. The wait staff arrives too quickly, which rushes the customer to make a choice, or
2. The wait staff seems to disappear. Leaving the customer alienated and dissatisfied.

In both cases, the wait staff decides when the customer should place his or her order.

At Storific, we’ve worked to reverse that situation, using mobile technology to give customers the power to decide when to order when they are ready.

How Do We Do It?

To solve the issue, we have created an iPhone application that allows customers to consult the menu and order anything at any moment directly from the table.

At the same time, our goal was to implement the simplest and most efficient Web interface for restaurants, coffee, pub and night clubs to provide their menu and receive live orders directly from their own personal interface.

We have worked closely with these businesses to develop an easy-to-use tool that suits their needs.

Storific Benefits

User Perspective

• Customers can order at the exact time they need something.
• There is no pressure from the wait staff and no long waits.
• They have the menu with them at all times and can place additional orders without the hassle of asking for another menu and losing more time.

Business Perspective

• Businesses can improve their sales by giving the customers the power to place additional orders at any time.
• The service provides an added value for customers, so businesses with the Storific system will quickly attract new customers curious to try the new tool..
• Customer service and satisfaction is improved by removing any frustrations.
• Productivity is improved, as there is no need to hire additional wait staff for rush hours. Staff will now have more time to deliver courteous service to customers.